- March 29, 2023
- By Tolulope Adebayo
- Fashion
How to Become a Fashion Photographer: Training, Certifications, and Skills
As a fashion photographer, you direct all aspects of the shooting process, from lighting to clothing, hair, and makeup. Your final product must satisfy the publisher or customer while showcasing your unique style. To succeed in this industry, you need a strong work ethic, a love of photography, and a passion for fashion.
Who Is A Fashion Photographer?
The responsibility of a fashion photographer is to capture images of clothing, accessories, and models that showcase the fashion industry. The primary goal of a fashion photographer is to highlight the clothing or accessories when photographing a model or mannequin. Fashion magazines, periodicals, designers, fashion companies, advertising firms, and beauty journals are some of the places where fashion photographers may be employed. Fashion photographers may work as independent contractors or as part of a publication.
If you’re interested in becoming a fashion photographer, here are some steps you can take:
Get a Photography Degree or Certification
While a degree is not mandatory, attending a college, university, or trade school can help you learn more about the industry. A bachelor’s degree in photography will give you a deep knowledge of fine arts, lighting, digital photography, and photographic history. Additionally, or alternatively, consider enrolling in fashion photography-specific schools or taking picture editing courses. While good grades are desirable, focus more on learning the craft in college rather than getting good grades.
Create Your Unique Style
It’s easy to fall into the trap of attempting to mimic other artists when you first start. This might not be a bad idea for a beginner still training. However, after training, you must work on creating your style, and you’ll be amply rewarded. Imitate life instead of others.
Network with Others in the Industry
Social media platforms are great places to start, as they offer a wealth of opportunities to connect with fashion photographers, designers, makeup artists, hair stylists, publications, and picture editors. Utilize the various tools available on social networks to search for inspiration and deepen your knowledge.
Build a Portfolio
Creating a portfolio is also crucial in showcasing your skills and work as a fashion photographer. Many photographers opt to build websites to display their best work. You can create a free portfolio website using WordPress or hire a professional web developer or designer to create a website that effectively displays your capabilities and most recent work.
Work for Free
Working for free is an excellent way to gain experience and build your portfolio. You can collaborate with aspiring fashion models for a shoot or offer your services to a fashion publication in exchange for credit or exposure.
Apply for Jobs
When applying for jobs, thorough research is necessary. Study the design styles of the publications you wish to work with so that you can deliver photographs that align with their vision. Sending your updated portfolio to as many magazine photo editors as possible is also essential. You can easily find contact information for these editors on the opening page of the magazine.
Expected Fashion Photographer Salary Range
Most fashion photographers earn between $40,000 to $50,000 annually, which is about $3000 to $4000 monthly.
If you’re starting a career in Fashion Photography, there are some important points to keep in mind:
First and foremost, practice is key. There’s no substitute for putting in the work and honing your craft. Developing a habit of taking photographs regularly of anything and everything can be immensely helpful. Start by practising with friends, acquaintances, or family members and ask for their honest feedback to improve.
Another important aspect of being a successful fashion photographer is to create an inviting atmosphere during photo shoots. You must have an inviting aura. Be warm and open, smile, and don’t be too strict. You will work with a variety of people, including models, every day, and their recommendations can lead to more work. Additionally, happy models will make it easier to achieve good results during the shooting process.
By following these steps, you can build a successful career as a fashion photographer.
Conclusion
When building your career in fashion photography, it’s crucial to have your own ideas about what fashion should look like. Don’t follow conventions just because that’s how it’s always been done. Instead, follow your instincts and shoot what you believe in. For instance, consider unconventional-looking models who align with your vision of beauty rather than just relying on stereotypical “model” types.
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